Georgia May JAGGER, the new face of ANGEL by Thierry Mugler

“ANGEL is very connected to my childhood, and it continues to fascinate me as much as ever. It’s very exciting to become the new face of the ANGEL woman... 19 years after my mother!”
Georgia May Jagger

As of July 1, 2014, Thierry Mugler perfumes are delighted to welcome their new ANGEL icon: Georgia May Jagger.

A dazzling rising star in the world of fashion and beauty, Georgia May Jagger is instantly recognizable by her perfect pout; already an acknowledged style icon at just 22 years old, she has already graced the top internaIonal fashion magazines: Bri8sh Vogue, American Vogue, Harper’s Bazaar, Dazed and Confused,
I.D., Purple, LOVE, and W Magazine, to name just a few.

The choice of Georgia May Jagger ushers in a new era in the ANGEL legend and was clearly self-evident... as her mother, supermodel Jerry Hall, already had a close connecIon to the brand’s history: a regular at Thierry Mugler’s couture shows, she was ANGEL’s emblemaIc muse from 1995 to 1997. From Jerry Hall, Georgia May has inherited her beauty and an innate sense of glamour. From her father, Mick Jagger, she no doubt gets the rock aStude that she brings to the ANGEL image, for the first Ime. Like this iconic fragrance, Georgia May shakes up the established codes, with a natural, yet sexy rock n’ roll style.

Like her mother, she has a “tribal chief” personality: she aXracts over a million followers, via social networks, and is one of the most high-profile socialites of her generaIon (#angeltribes).

Georgia May Jagger is the perfect embodiment of the “Beware of Angels” tagline (#bewareofangels) from the new ANGEL campaign: a press, digital and TV campaign in a style unprecedented in the fragrance world that rekindles the brand’s daring spirit. The visual can be discovered beginning June 23 and the TV commercial will debut in September.

AVAILABILITY DETAILS:
Stockists: 02 9663 4277
Thierry Mugler fragrances are available at leading department stores, select retail specialists and pharmacies naIonally.
For further informa.on please contact Laura Ruston, SHA PR E: Laurar@shapr.com.au P: 02 9315 9483 M: 0400 458 121

ABOUT ANGEL

“Beware of Angels”

The most beauIful models and the most glamorous actresses have embodied the image of ANGEL.

In 1992, when he launched ANGEL Eau de Parfum, Thierry Mugler chose the French model Estelle Lefébure to be the face of this, his very first fragrance. Perched atop a New York skyscraper, wearing a black suit and enveloped in a blue muslin scarf, she began the saga that Jerry Hall conInued in 1995, dressed in a silver gown, poised on the immaculate dunes of White Sands NaIonal Park in New Mexico.

In 1998, American-born Amy Wesson embodied a crystal angel echoing the most beauIful icon of all: ANGEL and its star-shaped boXle. Next, in 2003, was Hungarian-born Anna Maria Cseh’s dizzying portrayal, about to go over the edge, surrounded by the chaos of the night, fervently protecIng her precious perfume. In 2006, the ANGEL legend conInued with Italian model Bianca Bal., hypnoIzed by her own reflecIon ager having put on the heady fragrance.

In 2008, ANGEL reconnected with its original magic in a contemporary fairy tale interpreted by Australian actress Naomi Wa\s. In 2011, a new angel appeared with the actress Eva Mendes, who personified all the facets of ANGEL’s sensuality.