TRIUMPH Launches Its Animated "FIND THE ONE" Short Movie

Triumph brings to life the magic of finding the perfectly fitting bra with the first ever cartoon
model.

Triumph is excited to announce the launch of its Find the One short animated movie that
brings to life the magical, fulfilling experience of finding the perfect fitting bra. Created to
accompany the Find the One campaign, the movie uses animation to tell the emotional
story of finding the right bra in a beautiful and innovative way. Not only is animation very of
the moment, its use in this context is groundbreaking: it is the first time a lingerie brand has
used this format to convey the life changing experience of finding the right bra and the first
time it has animated one of its models.

View the movie HERE

An animation is an ingenious way to speak to consumers; women can relate to the
characters but they are not aspirational, which removes any pressure to look a certain way
and instead allows women to engage with the concept of finding “The One.”’



Nicola Hodgson, Head of Brand at Triumph says: ‘It is really important for us to find new ways of bringing to life the bra finding journey so that we continue to inspire customers to go for a bra fitting. By transforming our global model, Hannah, into a cartoon we are treading new ground and by doing so, we aim to create a compelling visual experience that captures the magical feeling of finding the right bra that transforms your life – “The One.”’


Tobias Fueter and Yves Bollag of stories AG are the talented people behind the creation of
the animation and its characters. Commenting on the project, Toby says: ‘Triumph is a
fantastic brand for which to create an emotional story. Women easily identify with animated
characters, which explains the success of animated fairytales all over the world. Also, the
perfect bra and Prince Charming have a lot in common: almost every woman dreams of
finally finding the right One.’



The animation follows the animated Hannah and her two friends – Mara and Tammy – on a captivating journey to finding “The One”, and features the wondrous moment that Hannah finally finds it. Playing on the classic fairytale search for “The One”, Triumph cleverly exchanges Hannah’s perfect man for her perfect bra. Together with Hannah’s faithful companion, Fred the Frog, the three make a charming bunch who enliven the story of the journey to find “The One.”



Music is central to the animation, carrying the story with a score specially composed for
Triumph by Tony award-winning American musical theatre composer, Jason Robert Brown,
and the vocal performed by three acclaimed Broadway singers. Prague’s Filmharmonic
Orchestra, one of the most sought-after orchestra’s in Europe having worked with everyone from Celine Dion to The Streets, performed the enchanting musical accompaniment.

The innovative animated movie takes viewers on an emotional journey with Hannah and her friends that capture the joy of finally finding the bra that is just right for you; a bra so special, so pretty and supportive that you will spend the rest of your lives together – it’s a life changing moment.

View the animation at triumph.com/findtheone. Just drop in for a fitting or book an
appointment online to find ‘The One’.

To find out more search #FindTheOne