LAUNCHING TODAY: Triumph's One Word Declaration for 2016

MOTIVATE…EXPLORE…EMBRACE…RELAX – sometimes all it takes is one word.

From February 1st declare your One Word and embrace the year ahead with Triumph’s One Word Declaration campaign, encouraging you to create your own personal affirmation of what 2016 means to YOU.

The One Word Declaration microsite offers a social platform, which allows women to forget the outdated ‘New Year’s Resolution’ and capture the sentiment of positivity in 2016.

New Year’s resolutions are notorious for being short-lived and often negative. Instead of giving up junk food, why not make it your mission to live a healthy life with BALANCE. Instead of losing weight, why not work towards making your body STRONG.

The One Word Declaration campaign re-focuses the way you will think about change in 2016. As a constant reminder of your One Word, the site will render your commitment to yourself visible and shareable.


Photo courtesy of Tomorrowland Group

Karen Ashley, Head of Sales for Triumph New Zealand and Australia says: “We recognise that our involvement with our consumer needs to be an active, two-way exchange, giving women a voice to express themselves. Triumph knows that women need support in all senses of the word and this is why the One Word Declaration is so powerful to send women off into 2016 on a positive note.’

The One Word Declaration will be supported by Triumph’s 2016 partners including Viva and local New Zealand social influencers.

One word can empower. One word can inspire. One word can help all of our intentions transform into positive action. Declare your One Word today and refer to it always.

Website: http://www.triumphoneword.co.nz