Adidas Athletics Reveals Z.N.E Travel Hoodie

Adidas Athletics revealed its latest offering – the Z.N.E. Travel hoodie – designed to ensure complete focus and help athletes all over the world remove distractions and maximise their preparation as they travel to and between competing.
 
For any athlete, from the very top of sport to the amateur game, travel is a part of competition. Whether across town, a country or the world, the journey to competition is a critical part of pre-event preparation. Maintaining focus in these crucial hours is a genuine challenge for athletes, and that’s why adidas Athletics has revealed yesterday the Z.N.E. Travel hoodie.
 
Since its launch in September, over 18,000 athletes worldwide have been equipped with the first edition of the Z.N.E hoodie. The hugely successful product has now evolved into the Travel version, with new features added to the innovative design to make it an essential item for any athlete travelling to compete.
 
The Z.N.E Travel hoodie features an oversized ‘sleeping hood’ to block out noise and allow for sleep and relaxation when travelling. Built into the premium, heavyweight cotton/polyester/elastane blend are a series of easy-access hidden pockets constructed to keep key travel items close at hand. The game-changing comfort of the original Z.N.E has been reengineered in softer fabric especially designed for the athlete on the road.
 
The innovative product will go straight into the kit bag of some of the world’s leading athletes. Stars including Gareth Bale and Simona Halep will be equipped with the Z.N.E Travel hoodie as they travel the world on their individual journeys to be the best in their chosen sports.
 
Michael Krapohl, adidas Senior Product Manager said, “adidas was born from a simple promise to provide the very best for the athlete. With the inception of adidas Athletics we have focused on making conditions perfect for athletes in their crucial pre and post-game preparation.
 
“A huge part of this is travelling to compete; it’s crucial that athletes are able to switch off and focus on the competition ahead or reflect on their performance when they travel and so we have worked with athletes to design a range that meets these needs.”
 
The adidas Z.N.E Travel hoodie and Z.N.E Travel collection is now available to purchase from www.adidas.co.nz/athletics and adidas stores worldwide. The launch will be accompanied by in-store and local events worldwide. These will see athletes and influencers across the world bringing to life their own Travel stories, including with Real Madrid at the FIFA Club World Cup in Japan.


 
The adidas Z.N.E Travel Hoodie is available at RRP $260. To learn more, visit adidas.com/athletics and adidas.co.nz

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