adidas Athletics Unveils Z.N.E. Zero-Dye Hoodie

Z.N.E. Zero Dye Hoodie is latest product from a range that inspires athletes to find focus on what really matters - - Latest product from Athletics range created using zero dye process which reduces water waste - - Leading athletes including Paul Pogba, Maria Tutaia and Rieko Ioane will debut garment -

Auckland, 24th April 2017 – adidas Athletics has just released its latest product offering, the Z.N.E Zero-Dye Hoodie. Like the rest of the adidas Athletics range, the Z.N.E Zero-Dye Hoodie is designed to provide premium comfort and help athletes find focus as they go from the street to the game.

The range is created using a no-dye process, which saves resources by using materials in their natural colour. By using this technique the athletics range wants to reflect the purity and vision athletes harness when entering the zone. “Find Focus On What Really Matters”, the new tagline used in the campaign, extends the concept of finding focus, making athletes conscious, not only of their performance, but the environment that surrounds them. Leading adidas athletes, including the likes of Paul Pogba, Maria Tutaia and Rieko Ioane will wear the Z.N.E Zero Dye range, which is available now online at www.adidas.co.nz, adidas retail stores and selected stockists, at a RRP of $140. To learn more, visit adidas.co.nz/athletics_zne. Follow @adidasNZ on Instagram and use the hashtag #findfocus to join the conversation.