Canon Partner with V48HOUR Film Festival to Celebrate the 10th Anniversary of New Zealand’s Most Popular Film Making Competition

Canon New Zealand is proud to announce their partnership with New Zealand’s iconic V48HOURS Film Festival. Canon has come on board as the festivals official Technology Partner for 2012, teaming up with industry leaders to showcase the countries creative videographers and to celebrate the 10th anniversary of V48HOURS.

Rochelle Mora, Brand Manager – Imaging at Canon New Zealand explains “V48HOURS is all about inspiring videographers to take their creativity to the next level. The festival pushes participants to learn, challenge and put themselves out there, which is what we are passionate about here at Canon.”

“The festival harnesses the enthusiasm of filmmaking in a high-energy, hands-on way, which promotes and encourages creativity in film making and is a great way to highlight the leading talent we have here New Zealand” says Mora.

 V48HOURS is New Zealand’s largest filmmaking event, founded by movie entrepreneur Ant Timpson and mentored by kiwi icons such as Sir Peter Jackson. The annual event has grown into a nationwide frenzy where entrants have just 48 hours to make a short film from start to finish.

With nearly 800 teams and an estimated 10,000 people actively involved with the festival in 2011, V48HOURS has attracted people of every level from beginners through to industry professionals.

Entrants have the opportunity to win a range of great prizes, with over $15,000 worth of Canon gear up for grabs - including the highly anticipated new EOS 5D Mark III and EOS 60D digital SLR cameras.

“With many of the participants already Canon users and the launch of our three major video capable products this year (EOS 1DX, C300 and EOS 5D Mark III), coming on board was an ideal fit with the festival. It’s great to be involved and give entrants the opportunity to walk away with new Canon products to help them in their future projects” says Mora.

The renowned Film Festival is noted for kick-starting careers in cinema, such as Taika Waititi (Director of BOY) who won the V48HOURS Wellington competition in 2004, and has gone on to become an Academy Award Nominee.

“It is a fantastic experience for everyone involved. It’s a massive weekend full of ideas, energy, creativity and passion. We celebrate what 48HOURS is all about, and can’t wait to see what this years entries come up with.”

For further information and updates, visit www.facebook/CanonNewZealand or www.v48hours.co.nz