Introducing Blackmores support for healthy ageing: Helping Kiwis to lead active, meaningful lives

Our ‘second act’ is all about enjoying the good things that we’ve worked hard for in our younger years.

New Zealand, like many countries, has an ageing population. With medical advances, more people are living longer so it’s important for those approaching older age to adopt a variety of positive health and lifestyle habits to ensure their older years are healthy, happy and mobile ones.

THE HARD FACTS:
• Older adults are at greater risk of several vitamin and mineral deficiencies
• Older adults are more likely to be deficient in vitamin D
• Older adults are more likely to need to support their Macular eye health
• Men older than 45 and women older than 55 are at increased risk of heart disease
• Older adults are more prone to wear and tear on the joints and stiffness
• Stress and unhappiness commonly affect older adults, associated with a ‘mid life crisis’ or ‘late life mood changes
• More than a third of New Zealand adults aged between 55 and 64 are obese

BLACKMORES HEALTHY AGEING SUPPORT
Blackmores has been an industry leader for more than 80 years and understands that as Kiwis age, health becomes an increased priority.  We all want to lead active, meaningful lives past 50, with optimum health and wellbeing.

Blackmores works alongside two prominent organisations to support the health of older New Zealanders – Arthritis New Zealand and Macular Degeneration New Zealand. 

Blackmores also provides a range of evidence-based supplements, scientifically formulated with the needs of ageing New Zealanders in mind. 

Blackmores eye health range has been formulated in line with the latest evidence showing that antioxidant nutrients and the carotenoids lutein and zeaxanthin have a critical role to play in clear eyesight and Macular health.

Blackmores joint health range combines the scientifically validated form of glucosamine – glucosamine sulfate sodium chloride – with chondroitin, minerals and triple strength fish oil to support older New Zealanders with stiff joints to stay active in their ‘second act’.

Other nutrients of importance to older New Zealanders include high potency CoQ10 for heart health, fish oil for joint, heart and brain health, and calcium and magnesium for healthy bones and muscles. 

STOCKIST DETAILS: Blackmores products are available from all leading Pharmacy, Health Food Stores and Supermarkets nationwide. For more information or to speak to a qualified Naturopath call Blackmores free Advisory Service toll-free on 0508 75 74 73 or visit www.blackmoresnz.co.nz

NOTE: Always read the label and use as directed. Supplementary to a balanced diet.