Intense i-Color Shadows

Almay offers women the ability to create both classic and on-trend beauty looks with ease. A cult favorite was born when the brand developed unique eye kits to simplify the smoky eye. Now, Almay introduces an entirely new line of ALMAY INTENSE i-COLOR Shadows to achieve eye looks for every occasion. Whether seeking an everyday, evening or party makeup style, the trio shadow palettes offer beautiful and buildable shades to enhance any eye color including brown, blue, green and hazel.

Fan of the original smoky eye kits? Try ALMAY INTENSE i-COLOR Evening Smoky^TM. This new range offers smoldering colors, from gunmetal gray to shining silver, to create a smoky eye as dramatic or subtle as preferred.



ALMAY INTENSE i-COLOR Party Brights^TM are the most colorful shadows in the collection. The trend-driven shades feature rich pigments with pops of impactful color, like bold blue and goddess green, to help brighten eyes.

With universally flattering colors, ALMAY INTENSE i-COLOR Everyday Neutrals^TM range from bare beige to bronze shimmer. Ideal for everyday use, these trios provide a variety of pretty and wearable looks.

Like all Almay products, the new shadows are easy to choose and use. With compacts designed in the shape of an eye, application is intuitive and worry-free. No matter her eye color, Almay shadows for every occasion and look, expertly developed to intensify eye color.

KEY FEATURES/BENEFITS/INGREDIENTS:

• 90% of women agree eyes stand out with these shadows.
• Easy to use eye shadow trios offer three occasion-based looks for everyday, evening and party
• 12 palettes, curated by eye color, to intensify brown, blue, green and hazel eyes.
• All day wear powder shadow; won’t fade, smudge or crease.
• Easy to use format; apply shadows as they appear in compact.
• Pure, hypoallergenic, 100% non-irritating, ophthalmologist-tested.
• 12 Palettes: ALMAY INTENSE i-COLOR Evening Smoky^TM, ALMAY INTENSE i-COLOR Party Brights^TM and ALMAY INTENSE i-COLOR Everyday Neutrals^TM, all available for brown, blue, green and hazel eyes

RRP:$24.95