Smartpoints Approach Proven To Reduce Cravings For Sweets And Fast Food Fats

Smartpoints Approach Proven To Reduce Cravings For Sweets And Fast Food Fats

6 April 2016, 2:09PM
Spark PR & Activate

With sweets and fast foods available to us 24/7 it’s no wonder cravings are hard to avoid making weight loss an ever more demanding quest. The latest clinical trials from Weight Watchers reveal the SmartPoints™ program can significantly reduce cravings.
 
In answer to this ongoing societal issue, the newly refreshed WW Your Way Program is a lifestyle, not a diet, and a six-month clinical trial of the program* reveals 78 percent of participants who followed the SmartPoints™ Plan had significant reductions in cravings for many foods, including sweets, high-fat foods, and fast food fats.
 
The majority of people (80 percent) agreed that compared to trying to lose weight on their own, the SmartPoints™ Plan helped guide them towards healthier choices, and more than half (53 percent) felt more successful on the program than trying to lose weight on their own.
 
Chief Scientific Officer of Weight Watchers, Gary Foster says:
“The results of this trial provide strong evidence that the SmartPoints™ Plan is not only effective for clinically significant weight loss, but also for critical measures of overall quality of life, which consumers are increasingly searching for in weight management programs.”
 
“Independent evaluations of the effectiveness of our program and others are critical to help consumers and health practitioners choose a scientifically-based, evidence-proven approach to a healthier lifestyle.”
 
Additional results from the six month clinical trials* show:
  • Improved energy and sleep quality: more than half (56 percent) of those who tried the SmartPoints™ Plan reported feeling more energetic than before they started, and participants classified as “poor sleepers” decreased from 48.6% at baseline to 43.8% at six months;
  • Improved fitness and flexibility: during a six-minute walk test, participants on average walked 5 per cent further and faster, and increased the distance they could stretch by 15 percent as measured by the YMCA Sit and Reach test, compared to when they began the program.
 
SmartPoints is a part of the new WW Your Way Program, a holistic approach to a healthier, happier life that encompasses the evolving needs, mindsets and science around weight management. The program was introduced in December 2015.
 
For further information on the new WW Your Way 2016 Program, visit: www.weightwatchers.com/nz

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