Scandaleyes Rockin’ Curves Mascara

Scandaleyes Rockin’ Curves Mascara

5 February 2014, 11:47AM


Be part of the new rock generation! Embrace the cool ‘80s post-punk vibe by rockin’ lashes with volume amped and lifted. Introducing Rimmel’s first mascara that creates rock doll lashes in one easy stroke: new ScandalEyes Rockin’ Curves Mascara. Say goodbye to quiet lashes. Forget big hair it’s time for big loud lashes!

The retro-rock trend demands a wild-child lash-look. ScandalEyes Rockin’ Curves Mascara has a new broken-heart brush to create a fringe of big, curvy, rockin’ lashes. This cleverly-shaped applicator twists and curves to hug the lash line; the thin tip grabs hard-to-reach inner lashes, while the amplified base pulses lashes with incredible volume and curve. Lashes are plumped and lifted in one clean stroke. No clumps

Get ready to rock lashes with a fierce and vivid black shade. Plus, from July 2014, you can make a mega impact with the new Extreme Black shade – not for shrinking wall-flowers. The mascara’s ultra-intense formula delivers dramatic, bold colour for scandalously loud-looking lashes.

Rockin’ Design
Inspired by the ‘80s rock scene, ScandalEyes Rockin’ Curves Mascara has an arresting, totally touchable pack design. A hot, bright red-capped bottle decorated with a daring and sexy snake print that you can actually feel!
The Extreme Black shade brings a darker touch of rock with its all black crocodile skin design. The whole range is embellished with the ever-expanding ScandalEyes logo above a rock band-style banner proclaiming ‘Rockin’ Curves’. Mascara doesn’t look cooler than this.

Kate Rocks Out
No one does edgy rock chick style like Rimmel ambassador Kate Moss, making her the perfect face of ScandalEyes Rockin’ Curves. In the striking print advertising campaign, Kate gives it some serious attitude with tousled hair, pouting lips, huge rock doll lashes and a studded leather vest that is to die for. She’s rockin’ the London look.

Wanna rock out? Don’t miss a beat. With a single stroke, create breath-taking and fiercely loud lashes with volume amped and lifted with new ScandalEyes Rockin’ Curves Mascara from Rimmel London.

Rock the London look.
Shades: Black (from March 2014)
Extreme Black (from July 2014)
RRP $20.50
Available March 2014 from Farmers, Kmart and selected The Warehouse Stores.